NAMSO

Film

Motion

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Namso is an interdisciplinary director working across Film and Motion. Her connection to moving image reflects how memory moves: fragmented yet continuous, fleeting yet vivid.







Gift your home a Miele
Client    |     Miele 
Role    |    Motion Director

The Miele Holiday Campaign was built around the idea of treating your home as the one who deserves a gift. A world of paper unfolds to reveal the warmth of home and Miele’s quiet sense of premium. The motion work begins as a gift box unwraps, drawing us into a paper-crafted home where light, texture, and small moments come alive. Through these scenes, we see how Miele becomes part of the everyday rituals that make the season feel special. The campaign includes an animated short film, POS, and key visual design.

To express Miele’s craftsmanship through a three-dimensional paper world, we studied real paper art and experimented with materials to understand how texture could move and breathe on screen. Every fold and shadow was designed to capture the balance between Miele’s precision and the warmth of the holidays.






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